Eston Smith Stokes II, "Smith" to his friends and family, was born in Linwood, NC to a family respected for it's high standards and hard work in dairy farming. Although Smith's work on the farm was as industrious as the rest of the family, Smith knew he had another calling. A dyed-in-the-wool Mopar fan, Stokes joined a Chrysler-Plymouth Dealership in Lexington in 1965 after attending NC State University.
Smith spent 25 years finding out what folks really wanted in a car-buying experience. He tailored his sales as much as possible to make folks happy and it worked! So much so - entire families, some 3 generation and states wide have bought cars from Smith Stokes. Smith was even named the top Chrysler salesman in the Southeastern U.S. In the back of his mind, Smith Stokes always wanted to use everything he'd learned about the way folks wanted to be treated, along with business ethics he'd been taught by his father, Eston Stokes - to open his own dealership! He had two requirements: it had to be close by and it had to be Chrysler. Smith and his business partner, Ken Marsh, looked at several opportunities in the Piedmont before finding a combined dealership in Reidsville in 1990.
Smith first opened the doors of the Chrysler Dealership in the Summer of 1990 and added most General Motors products in 2002. Pontiac and GMC joined the team in January 2005. The dealership now represents Chrysler, Dodge, Jeep, along with Chevrolet, Buick, GMC, and a full Pre-Owned Inventory.
Since 1990, Daimler/Chrysler has honored Smith Stokes it's Five Star Award every year he has been in business for having the highest customer satisfaction scores between North Carolina and Key West, Florida while General Motors has given the dealership it's own prestigious GM Mark of Excellence Award!
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